Allan Dalton’s New Book, Leveraging Your Links, Debuts to Critical Acclaim
Katonah, NY – November 4, 2010 –Rismedia Real Estate News announced “the participation of Pat Neville in industry veteran Allan Dalton’s critically acclaimed book, Leveraging Your Links – How to Do More Business Off- and Online, a guide to developing a business-building social media marketing strategy.
Leveraging Your Links is a compelling and sophisticated, yet practical, treatment of social media for real estate professionals and any business people who want to connect with clients and consumers online. Dalton’s in-depth analysis on the timely and highly relevant topics of social media and social networking – and leveraging both to create a “social marketing” platform that translates into increased business – represent an extremely comprehensive treatment of the subject.
Due to her unique expertise on the subject, Neville was personally invited by Dalton to offer her unique insights on social media for the book in the chapter ‘In a New York Minute’, and to share her winning strategies for building relationships and increasing business online.
Neville is widely known for creative vision and her ability to market homes in a non-traditional most effective way. Presently a long-time resident of Westchester, and formerly of Putnam, Neville knows and highly values ‘Local’ and ‘Community’. Neville believes in promoting the core values of Westchester and Putnam Business Leaders and Neighbors, while maintaining a strong human connection to the buyers and sellers she represents.
Leveraging Your Links includes:
- In-depth interviews with more than 10 Social Media Mentors – real estate professionals who share their strategies for succeeding with social media
- A detailed look at groundbreaking trends in mobile technology and how this will impact social media
- Analytical insights and hands-on strategies for using content as the central point of social media strategies so that real estate professionals can become thought leaders in their communities.”
For more information on Leveraging Your Links, and relevant expertise to the successful marketing and sale of your home, Contact Pat